The World Wide Fund for Nature (WWF) is an international non-governmental organization working on issues regarding the conservation, research and restoration of the environment. It is the world’s largest independent conservation organization with over 5 million supporters worldwide, working in more than 90 countries, supporting around 1300 conservation and environmental projects around the world. With the mission” to halt and reverse the destruction of our environment”, WWF is trying hard to make this world a better place.

To WWF, what’s important is to get their message passed to the public, and to arise the public awareness of the importance of protecting the nature. That’s why they rely heavily on advertisement. What we have collected here are some of the most powerful and eye-catching ads of WWF. They are all creative and well executed, and the message is clear. What it takes a make a great ads? Maybe you can learn something from the ads below.

Turning off your TV, stereo and computer when not using them

Recycling glass, plastic, cardboard and paper

Choosing a hybrid or fuel efficient car

When you leave the light on, you’re not the only one who pays.

If we don’t stop global warming, nature will.

If we don’t stop global warming, nature will.

For once, the dark side saves the planet.

You can’t afford to be slow in an emergency. Act now for the planet.

You can’t afford to be slow in an emergency. Act now for the planet.

You can’t afford to be slow in an emergency. Act now for the planet.

Give a hand to wildlife.

Give a hand to wildlife.

Give a hand to wildlife.

For a living planet.

For a living planet.

Nature can’t be recycled.

Nature can’t be recycled.

Our life at the cost of theirs?

Our life at the cost of theirs?

Today on the coast of Galicia. Tomorrow on your plate.

Don’t buy exotic animal souvenirs.

The fate of the Indian Barasingha lies in your hands.

The fate of the Blue whale lies in your hands.

Save endangered animals before they disappear in front of your eyes.

Before it’s too late.

Deforestation in China threatens Giant pandas.

15km2 of rain forest disappears every minute.

Forests for life.

A single golf course sucks away 15.000 m3 of water!

Save trees. Save wildlife.

(Left)Stop climate change before it changes you.

(Right)The par: 200.000 trees! Building a single course puts thousands of trees at stake. Take action. Help us stop them.

A single tin of paint can pollute millions of litres of water.

A single can of dissolvent pollute millions of litres of water.

Save the world with a few coins. Donate at

Save the world with a few coins. Donate at

Save his life, save yourself.

Save his life, save yourself.

We are all together. Do your bit.

The future is man made.

The future is man made.

(Left)The first signs of global warming are now clealy visible.

(Right)Polluted river water kills as many people as a nuclear explosion.

  • The one of the elephant should read: “Our lifestyle at the cost of their life?”

    Great post, great page. It was moving. I dugg it and bookmarked it to show my wife. Thank you.

  • Amazing ads. The one with the homeless seal is great. As someone who’s not very arty, I have no idea how people do this stuff, it’s great.

  • Inspiring ads, it will affect even the polluters and Global Warming deniers. PETA can learn a lot from these ads.

  • BIlliam

    I don’t understand the hatred of golf, since your “precious animals” thrive on them. Maybe you guys show actually make some designs with meaning that’s actually relevant or true too. That would help.

  • am more in touch with nature now … !!!

  • Those are great especially the hands ones, the wrinkles are done so well. Also that last one was great (upside down it’s a nuclear bomb, which is why the text is written upside down).

  • Matt

    There is global warming, but it’s caused by the sun, not our tail pipes. These are great ads, if you believe Al Gore’s theory (which will allow him to profit off a carbon tax). Truthfully, these ads throw the blame on a false culprit, us. You may find it interesting to look into the history and ownership of the WWF…

  • Excellent ideas

  • Dear Reader,

    the link below is a WWF – against global warming piece of artwork that I have done in 3D.. please kindly check it out, and let me know if you like it…thank you..


    Serge Yeterian



    it’s true that we are facing the beginning of the end of the life of our planet. there is time to do things but the time is against us and not enough. we better start acting.

  • Hatim

    great artistic work. It will be worth its effort if people get the message.
    You cannot make it more simple than this.

  • Jods

    We have to change to protect world..

  • Anonymous

    I mean, sure these ads are cool, but global warming is bullshit. Why don’t these fucks get some less biased scientest (If they have any at all) and get their shit together. And If an animal is going extinct that is natures way of saying “You are too weak to live on this planet, your predators are stronger, your time is up.” Gah, sure this inane babble won’t change shit, but goddamn these people are pouring so much money into a cause equal to half-life.

  • ashksahfl

    i wil remember this forever

  • amazing message, i enjoyed. well done to the artist. i hope that we r getting through to people.

  • Kevin

    these inspired me to turn on 5 lights and my A/C even though it is kinda cold in here. Don’t worry I pay a flat rate for my electricity, so I am not affected in any way by this! And I mean any way, because only idiots believe in Global Warming.

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  • Absolutely mesmerizing!

  • clwnz

    You guys are stupid. Especially the one that said animals going extinct is natures way of saying “its over for you.” Animals are going extinct because we keep hunting them. And if it isn’t us directly hunting them then it is us affecting the life of other animals causing them to feed off of more of one type of animal. Global warming may not be real, but really, would it hurt to at least keep earth clean.

  • Bert

    This is religious progaganda.

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  • Mrs. Ritter

    These ads are very moving; beautiful artwork with good messages. Bittersweet.

  • All stunning creations – very touching and goosebumps included!

  • coco

    fantastic work!

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  • Nethaji Reddy

    Thanks a lot, for providing Valuable images to change our behavior at least now.

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  • A good collection – and a very important cause. Needs to be spreaded, not just smiled at. Thank you for sharing.

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  • I want some of your WWF creatives to put up in my office. Please help or guide to get these creatives

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  • Etelka Huber

    Creative work for an important cause. I would love to use these while holding lessons they say : a picture says more than thousand words..and these pictures really speak …

  • Arun Chikkamatappa

    Amazing pictures each picture will make you think twice.. Good job :)

  • Heather Martin

    Oh, Kevin! Another one who only wakes up when it is too late. Brain the size of a planet and comes out with that!

  • Heather Martin

    Great artwork. Energy from the sun is the way forward. We must strive to us it.

  • Really inspiring, creativity used for spreading important messages!