![\"Macintosh](\"https:\/\/cdn.thedesigninspiration.com\/wp-content\/uploads\/sites\/3\/2019\/09\/macintosh-hdusersbrittanyloefflerdownloadsupwo-48.jpeg\")
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In order to be a successful company, you need an iconic logo that people will instantly recognize. Think of the golden arches for McDonalds. Some of these logos actually have hidden meanings that are important to the company\u2019s message and history. Were you aware of the hidden meanings in these famous company logos?<\/p>\n
![\"Macintosh](\"https:\/\/cdn.thedesigninspiration.com\/wp-content\/uploads\/sites\/3\/2019\/09\/macintosh-hdusersbrittanyloefflerdownloadsupwo.png\")
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FedEx is a delivery service that makes sure we receive our online orders and packages from loved ones. Well, you may notice that the white space between the E and X is actually an arrow!<\/p>\n
![\"Macintosh](\"https:\/\/cdn.thedesigninspiration.com\/wp-content\/uploads\/sites\/3\/2019\/09\/macintosh-hdusersbrittanyloefflerdownloadsupwo-1.png\")
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Graphic designers for FedEx\u2019s logo in Arabic were also able to incorporate the hidden arrow. Notice how it points to the left because Arabic is read from right to left rather than left to right.<\/p>\n
![\"Macintosh](\"https:\/\/cdn.thedesigninspiration.com\/wp-content\/uploads\/sites\/3\/2019\/09\/macintosh-hdusersbrittanyloefflerdownloadsupwo-3.png\")
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We all know the red headed girl in Wendy\u2019s logo. However, if you take a closer look at her collar, you\u2019ll notice the word \u201cmom.\u201d This may suggest that their food is different from other fast food chains because it\u2019s fresh and similar to a mother\u2019s home cooking.<\/p>\n
![\"Macintosh](\"https:\/\/cdn.thedesigninspiration.com\/wp-content\/uploads\/sites\/3\/2019\/09\/macintosh-hdusersbrittanyloefflerdownloadsupwo-52.jpeg\")
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The logo for Pittsburgh Zoo is almost like an optical illusion. At first you probably notice the black tree with birds flying around it. However, if you look at the white space on each side, you\u2019ll notice a gorilla and lion staring at each other.<\/p>\n
![\"Macintosh](\"https:\/\/cdn.thedesigninspiration.com\/wp-content\/uploads\/sites\/3\/2019\/09\/macintosh-hdusersbrittanyloefflerdownloadsupwo-53.jpeg\")
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Chick-fil-a is a favorite fast food chain amongst Americans. While the meaning isn\u2019t extremely hidden, you will notice that the \u201cC\u201d in the beginning is actually a chicken. Very clever!<\/p>\n
![\"Macintosh](\"https:\/\/cdn.thedesigninspiration.com\/wp-content\/uploads\/sites\/3\/2019\/09\/macintosh-hdusersbrittanyloefflerdownloadsupwo-4.png\")
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The logo for the giant television network NBC is actually a peacock. While this is clearly noticeable, you\u2019ll be interested to learn that each feather actually represents the divisions of the network.<\/p>\n
![\"Macintosh](\"https:\/\/cdn.thedesigninspiration.com\/wp-content\/uploads\/sites\/3\/2019\/09\/macintosh-hdusersbrittanyloefflerdownloadsupwo-54.jpeg\")
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Amazon is one of the largest companies in the world, so it\u2019s no wonder their logo is so recognizable. Of course, you\u2019ve noticed the yellow arrow that represents a smile under the name. However, did you notice that it points from A to Z, meaning that the company sells everything you can imagine.<\/p>\n
![\"Macintosh](\"https:\/\/cdn.thedesigninspiration.com\/wp-content\/uploads\/sites\/3\/2019\/09\/macintosh-hdusersbrittanyloefflerdownloadsupwo-56.jpeg\")
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Baskin Robbins is famous for serving 31 different flavors of ice cream. Well, they incorporated this into their logo! If you notice the second half of the B and beginning of the R are numbers that make up 31.<\/p>\n
![\"Macintosh](\"https:\/\/cdn.thedesigninspiration.com\/wp-content\/uploads\/sites\/3\/2019\/09\/macintosh-hdusersbrittanyloefflerdownloadsupwo-57.jpeg\")
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It seems like companies like to hide things in the white space of their logos. In Formula 1\u2019s logo, you\u2019ll notice that there is a hidden number one between the F and the red symbol.<\/p>\n
![\"Macintosh](\"https:\/\/cdn.thedesigninspiration.com\/wp-content\/uploads\/sites\/3\/2019\/09\/macintosh-hdusersbrittanyloefflerdownloadsupwo-58.jpeg\")
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Who doesn\u2019t love snacking on chips and salsa? Tostitos designed their logo to show just how much fun it is to share the snack with friends. If you look at the two T\u2019s and the I, you\u2019ll see two people sharing chips with a bowl of salsa between them.<\/p>\n
![\"Macintosh](\"https:\/\/cdn.thedesigninspiration.com\/wp-content\/uploads\/sites\/3\/2019\/09\/macintosh-hdusersbrittanyloefflerdownloadsupwo-59.jpeg\")
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The Atlanta Falcons logo is more than just an angry looking bird. The bird is also in the shape of an F to represent the team\u2019s name.<\/p>\n
![\"Macintosh](\"https:\/\/cdn.thedesigninspiration.com\/wp-content\/uploads\/sites\/3\/2019\/09\/macintosh-hdusersbrittanyloefflerdownloadsupwo-61.jpeg\")
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It sure does feel good to donate unwanted clothes and items to Goodwill rather than just throwing them out. The logo represents the happiness people feel in their G. It looks like half of a smiling face when zoomed in.<\/p>\n
![\"Macintosh](\"https:\/\/cdn.thedesigninspiration.com\/wp-content\/uploads\/sites\/3\/2019\/09\/macintosh-hdusersbrittanyloefflerdownloadsupwo-63.jpeg\")
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You never want to look right at the sun, unless it\u2019s the logo of Sun Microsystems. You\u2019ll notice that the diamond logo actually as the word \u201csun\u201d in it on all sides.<\/p>\n
![\"Macintosh](\"https:\/\/cdn.thedesigninspiration.com\/wp-content\/uploads\/sites\/3\/2019\/09\/macintosh-hdusersbrittanyloefflerdownloadsupwo-64.jpeg\")
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Le Tour de France is a famous cycling race that takes place each year. When you look at the logo, you\u2019ll notice that the O, U, and R actually look like a person riding a bicycle.<\/p>\n
![\"Macintosh](\"https:\/\/cdn.thedesigninspiration.com\/wp-content\/uploads\/sites\/3\/2019\/09\/macintosh-hdusersbrittanyloefflerdownloadsupwo-66.jpeg\")
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Hershey Kisses are the perfect little snack if you\u2019re craving some chocolate. You\u2019ll notice that between the K and I there is a little sideways Hershey Kiss in the logo.<\/p>\n
![\"Macintosh](\"https:\/\/cdn.thedesigninspiration.com\/wp-content\/uploads\/sites\/3\/2019\/09\/macintosh-hdusersbrittanyloefflerdownloadsupwo-67.jpeg\")
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Pinterest is basically a digital corkboard where people can save recipes, ideas, and links for later. You\u2019ll notice that the P at the beginning of the logo looks like an actual pin.<\/p>\n
![\"Macintosh](\"https:\/\/cdn.thedesigninspiration.com\/wp-content\/uploads\/sites\/3\/2019\/09\/macintosh-hdusersbrittanyloefflerdownloadsupwo-68.jpeg\")
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Sony\u2019s VAIO logo may be hard to read at first, but there is a hidden meaning behind it. The first two letters are actually an analog signal while the I and O represent the 1 and 0 when it comes to digital code.<\/p>\n
![\"Macintosh](\"https:\/\/cdn.thedesigninspiration.com\/wp-content\/uploads\/sites\/3\/2019\/09\/macintosh-hdusersbrittanyloefflerdownloadsupwo-70.jpeg\")
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The NHL team Hartford Whalers no longer exist, but their logo was legendary with its hidden meaning. You will notice that the blue color above the H is actually a whale\u2019s tale!<\/p>\n
![\"Macintosh](\"https:\/\/cdn.thedesigninspiration.com\/wp-content\/uploads\/sites\/3\/2019\/09\/macintosh-hdusersbrittanyloefflerdownloadsupwo-72.jpeg\")
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There is no better chocolate snack than Toblerone. When you take a closer look at the mountain, which represents Matterhorn mountain, you will see an image of a bear in it.<\/p>\n
![\"Macintosh](\"https:\/\/cdn.thedesigninspiration.com\/wp-content\/uploads\/sites\/3\/2019\/09\/macintosh-hdusersbrittanyloefflerdownloadsupwo-73.jpeg\")
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The most iconic logo of all time is probably the McDonald\u2019s golden arches. Well, it stands for more than just the M. It also represents the crispy golden French fries they serve with all of their meals.<\/p>\n
![\"Macintosh](\"https:\/\/cdn.thedesigninspiration.com\/wp-content\/uploads\/sites\/3\/2019\/09\/macintosh-hdusersbrittanyloefflerdownloadsupwo-74.jpeg\")
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The Bronx Zoo is one of the most famous zoos in the world. Located in NYC, the logo takes advantage of the space where the giraffe\u2019s legs stand and uses it to create the New York skyline.<\/p>\n
![\"Macintosh](\"https:\/\/cdn.thedesigninspiration.com\/wp-content\/uploads\/sites\/3\/2019\/09\/macintosh-hdusersbrittanyloefflerdownloadsupwo-7.png\")
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This simple logo is actually extremely clever. The headphones brand logo is actually a profile of a cartoon head wearing the headphones!<\/p>\n
![\"Macintosh](\"https:\/\/cdn.thedesigninspiration.com\/wp-content\/uploads\/sites\/3\/2019\/09\/macintosh-hdusersbrittanyloefflerdownloadsupwo-76.jpeg\")
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Unilever is one of those companies that produces and sells just about everything under the sun. To help you remember what they sell, they incorporated some of their products into their logo.<\/p>\n
![\"Macintosh](\"https:\/\/cdn.thedesigninspiration.com\/wp-content\/uploads\/sites\/3\/2019\/09\/macintosh-hdusersbrittanyloefflerdownloadsupwo-9.png\")
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There is a lot going on in the Northwest Airlines logo. Firs, we have the N, which represents north. But, when you pair it with the triangle in the left corner, you\u2019ll notice it makes a W, which represents west. Lastly, that little triangle points in the direction of northwest.<\/p>\n
![\"Macintosh](\"https:\/\/cdn.thedesigninspiration.com\/wp-content\/uploads\/sites\/3\/2019\/09\/macintosh-hdusersbrittanyloefflerdownloadsupwo-78.jpeg\")
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At first, you\u2019ll notice the green elephant in the K\u00f6lner Zoo\u2019s logo. When you look at the white space, though, you\u2019ll se a rhino and a giraffe. Take a closer look to the left and you\u2019ll also notice the outline of the Cologne Cathedral in Germany, where the zoo is located.<\/p>\n
![\"Macintosh](\"https:\/\/cdn.thedesigninspiration.com\/wp-content\/uploads\/sites\/3\/2019\/09\/macintosh-hdusersbrittanyloefflerdownloadsupwo-79.jpeg\")
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This hidden message in the Coca-Cola logo goes unnoticed by many Americans. If you look closely between the O and L, you\u2019ll notice the flag of Denmark. The company took advantage of this and welcomed travelers to Denmark\u2019s airport with flags.<\/p>\n
![\"Macintosh](\"https:\/\/cdn.thedesigninspiration.com\/wp-content\/uploads\/sites\/3\/2019\/09\/macintosh-hdusersbrittanyloefflerdownloadsupwo-10.png\")
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This clever logo is simple, but says a lot. At first, it looks like the tip of a fountain pen. But take a closer look at the white space and you\u2019ll notice that it\u2019s a spoon. It\u2019s the perfect combination for food writers!<\/p>\n
![\"Macintosh](\"https:\/\/cdn.thedesigninspiration.com\/wp-content\/uploads\/sites\/3\/2019\/09\/macintosh-hdusersbrittanyloefflerdownloadsupwo-11.png\")
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The Hyundai logo is more than just an italic H. It\u2019s actually two men shaking hands to represent a car dealer and a customer making a sale.<\/p>\n
![\"Macintosh](\"https:\/\/cdn.thedesigninspiration.com\/wp-content\/uploads\/sites\/3\/2019\/09\/macintosh-hdusersbrittanyloefflerdownloadsupwo-12.png\")
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Subaru is a Japanese company, so they incorporated the legend of The Seven Sisters into their logo. You\u2019ll notice stars in the logo because \u201cSubaru\u201d is also the name for the Pleiades star cluster, also referred to as the Seven Sisters. However, you\u2019ll noticed that there are only six stars because the seventh sister is supposedly invisible.<\/p>\n
![\"Macintosh](\"https:\/\/cdn.thedesigninspiration.com\/wp-content\/uploads\/sites\/3\/2019\/09\/macintosh-hdusersbrittanyloefflerdownloadsupwo-13.png\")
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This French company incorporates a pretty iconic structure into their logo and you\u2019ve probably already guessed what it is. It\u2019s the Eiffel Tower! Take a look at the two T\u2019s and you\u2019ll see the famous building.<\/p>\n
![\"Macintosh](\"https:\/\/cdn.thedesigninspiration.com\/wp-content\/uploads\/sites\/3\/2019\/09\/macintosh-hdusersbrittanyloefflerdownloadsupwo-85.jpeg\")
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The razor brand Gillette uses their logo to show just how sharp their razor blades are. If you look at the I, you\u2019ll notice the sharp slice cut out of it.<\/p>\n
![\"Macintosh](\"https:\/\/cdn.thedesigninspiration.com\/wp-content\/uploads\/sites\/3\/2019\/09\/macintosh-hdusersbrittanyloefflerdownloadsupwo-15.png\")
<\/p>\n
While this logo is no longer used by the baseball team, it is pretty clever. You\u2019ll see that it looks like a baseball mitt at first, but a closer look and you\u2019ll see the fingers represent an M and the thumb and palm are a B.<\/p>\n
![\"Macintosh](\"https:\/\/cdn.thedesigninspiration.com\/wp-content\/uploads\/sites\/3\/2019\/09\/macintosh-hdusersbrittanyloefflerdownloadsupwo-16.png\")
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The Quiksilver logo is actually a representation of the painting \u201cThe Great Wave Off Kanagawa.\u201d Most people won\u2019t notice the direct relation at first, though.<\/p>\n
![\"Macintosh](\"https:\/\/cdn.thedesigninspiration.com\/wp-content\/uploads\/sites\/3\/2019\/09\/macintosh-hdusersbrittanyloefflerdownloadsupwo-17.png\")
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Roxy is another logo that incorporates the famous painting into their logo. Although, there are two versions of the painting, one is just flipped and they are facing each other.<\/p>\n
![\"Macintosh](\"https:\/\/cdn.thedesigninspiration.com\/wp-content\/uploads\/sites\/3\/2019\/09\/macintosh-hdusersbrittanyloefflerdownloadsupwo-18.png\")
<\/p>\n
This logo may take some time to fully understand. At first you see a simple L, S, and O, which stands for the London Symphony Orchestra. With a closer look you\u2019ll notice that it\u2019s actually a conductor with his hands up.<\/p>\n
![\"Macintosh](\"https:\/\/cdn.thedesigninspiration.com\/wp-content\/uploads\/sites\/3\/2019\/09\/macintosh-hdusersbrittanyloefflerdownloadsupwo-88.jpeg\")
<\/p>\n
LG took a stylistic note from Pac-Man while creating their logo. If you tilt the winking face to the right a little and then move the nose, you\u2019ll have your own little Pac-Man!<\/p>\n
![\"Macintosh](\"https:\/\/cdn.thedesigninspiration.com\/wp-content\/uploads\/sites\/3\/2019\/09\/macintosh-hdusersbrittanyloefflerdownloadsupwo-89.jpeg\")
<\/p>\n
Elefont sounds a lot like elephant, right? Well, the logo incorporates an elephant\u2019s trunk in the whitespace that makes up the E!<\/p>\n
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In order to be a successful company, you need an iconic logo that people will instantly recognize. Think of the golden arches for McDonalds. Some of these logos actually have…<\/p>\n","protected":false},"author":20,"featured_media":20624,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[33],"tags":[],"class_list":["post-20602","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-trending"],"_links":{"self":[{"href":"https:\/\/thedesigninspiration.com\/news\/wp-json\/wp\/v2\/posts\/20602","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thedesigninspiration.com\/news\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thedesigninspiration.com\/news\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thedesigninspiration.com\/news\/wp-json\/wp\/v2\/users\/20"}],"replies":[{"embeddable":true,"href":"https:\/\/thedesigninspiration.com\/news\/wp-json\/wp\/v2\/comments?post=20602"}],"version-history":[{"count":4,"href":"https:\/\/thedesigninspiration.com\/news\/wp-json\/wp\/v2\/posts\/20602\/revisions"}],"predecessor-version":[{"id":20756,"href":"https:\/\/thedesigninspiration.com\/news\/wp-json\/wp\/v2\/posts\/20602\/revisions\/20756"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/thedesigninspiration.com\/news\/wp-json\/wp\/v2\/media\/20624"}],"wp:attachment":[{"href":"https:\/\/thedesigninspiration.com\/news\/wp-json\/wp\/v2\/media?parent=20602"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thedesigninspiration.com\/news\/wp-json\/wp\/v2\/categories?post=20602"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thedesigninspiration.com\/news\/wp-json\/wp\/v2\/tags?post=20602"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}