Business cards play an important role in marketing. They are inexpensive and small ways you can use to reach out to potential customers. Also, they are a way for startups and companies to gain popularity, brand recognition, and sell their products. Metal business cards help take the business card technique to another level. They are unique and difficult to dispose of or throw away in the trash. Moreover, you can design your metal business cards in a unique way so as to offer a lot of functions. These are tips to make your business cards beat your competition hands down.
Thickness
Choosing the appropriate thickness of your business cards is quite important. Remember that thicker cards are expensive and heavy to carry. The last thing you want is to be weighed down by a business card. Therefore, you should go for the correct thickness that helps your audience wowed at your uniqueness and not get inconvenienced or annoyed by the additional weight. Commonly used thickness includes 0.3, 0.5, 0.8, 1.0mm. Also, we can do custom thickness, such as 0.6 mm and 2.0 mm. It is possible to change the thickness of metal cards to suit your budget and preferences.
Raw Materials
There are different types of metals used to make business cards. Stainless steel cards are the most common. They are popular among business owners because of their modern and timeless feel. The good thing about stainless steel business cards is that they are easy to customize to suit your needs and wishes. They are the most popular because they are cost-effective and attention-grabbing. Thus, they can create a memorable first impression.
Copper cards are simply a combination of rustic and modern. They are softer than steel; they are ideal if you want to avoid the stainless-steel vibe. If you want your business cards to appear like being made of gold, you should go for brass cards. Their coating appears to be like polished gold or brass, and are ideal if you are a trend or fashion-conscious. Titanium business cards are ideal for those that want sleek metal but incredibly strong.
Die Cut Your Logo
If you want to make your business cards feel and look unique, then you need to opt-in die-cut your logo. The good thing about die-cutting is that it allows you to craft different and innovative designs. In addition, you can make slogans and logos die cut. When die-cutting is used correctly, you can emphasize the company’s text and logo. In fact, it can help you establish a trademark.
Embossed Your Logo
You should note that metal business cards begin to chip away and even lose their color or get worn out. In fact, chipped cards can give off an unprofessional impression. Moreover, they can work against you when generating sales. The best way to avoid such a situation is to emboss your logo on cards.
Embossing refers to either carving letters and numbers on the card or adding an extra layer of metal on another metal. The latter technique is known as electroplating. When you electroplate the metal cards, you give them extra resistance to corrosion and various external attacks. In addition, their colors do not fade out, and you can use it to give your business cards a premium feel.
Background Texture
Textured cards offer the advantage of being noticed. For instance, other than vision, you can notice them through touch. Ideally, you can feel something to be quite different inside the bag or pocket. The good thing about a unique background texture is that it gives you inspirations and ideas. You may be surprised to learn that there are endless options when it comes to background texture you can choose.
Custom Shape
As you know, metal business cards can be used by any person for any given reason. It does not matter the scope and size of their market. In fact, you can grab the attention of many people by designing a unique card. Other than the uniqueness capturing the attention, it will also have a positive image of the brand/business or anything you want to promote.
It is advisable to design the shape of your metal business card according to the industry you operate. It does not matter the industry you are engaged in; there is always a unique custom card that can represent your business. You can browse different sites to get an idea. Also, you can get help from JustMetalcards which is a leading Chinese metal business cards manufacturer with over 10years of experience.
Metal business cards are meant to make a huge impact that is quite important for startups and small businesses. As you know, they are durable and can withstand a lot of manhandling. Although they are more expensive as compared to paper and plastic cards, they have a positive investment that means you can generate a lot of sales. At no time should you neglect your business card? With some amount of creativity and innovation, it is possible to turn the card into a vital marketing tool.