Creating documents can be simple in some cases, but in others, it can be more difficult because you have to consider design and formatting in order to ensure the document serves its purpose. With some types of documents, design and formatting can make a big difference in many ways, and this is why it is important that you give these aspects of the document a lot of thought.
When you send out a document, you naturally have a goal that you want to achieve. This could be to secure more sales with the document, secure a job interview, bring in more customers, or gain exposure for an event or promotion, among other things. By making sure the document is well-designed and formatted correctly, you can achieve this goal far more easily. In this article, we will look at some of the key documents where design and formatting are vital.
What This Can Achieve
There are a few very important things that you can achieve when you ensure your documents are well-designed and properly formatted. This includes:
· Providing greater clarity
· A reader-friendly document
· Keeping readers engaged
· Highlighting key points more easily
· A document that looks professional
Which Documents Should be Properly Formatted and Designed?
There are various key documents that can really benefit from great design and the right formatting. Some of these are:
Job Resume
The format of a resume can play a huge part in whether your efforts pay off, as this can affect whether decision-makers read through the resume and whether they pick up on key information. If you are serious about trying to secure a face-to-face interview, it is important to format your resume properly and ensure it looks polished and professional.
Cover Letter
When you send out certain documents such as a resume or manuscript, you also need to send a slick and well-written cover letter. You should make sure that this is properly formatted so that it not only looks professional, but it is also engaging and easy to read.
Book Manuscript
If you plan to send a book manuscript to an agent or publisher, it is vital that you get it edited and that it is properly formatted as per specifications. If you fail to do this, there is a strong possibility that your manuscript will not even be read by agents and publishers, as they are very strict when it comes to proper formatting.
Sales Brochure
Your sales brochure should be aimed at engaging potential customers and converting readers into buyers. With the right slick design and proper formatting, you can ensure your brochure looks polished, impresses potential buyers, and encourages readers to make a purchase. Your format should ensure the brochure is clear, easy to read with great images, and that it highlights any special deals and promotions.
Promo Flyer
With your promotional flyers, proper formatting and a great design are important to catch the eyes of consumers and engage them. When you format the flyer properly, you can more easily draw attention to important points relating to the details of the promotion, and this will help to keep readers interested.
User Manual
The formatting of user manuals is also important because you need to ensure the content can be digested with ease, is easy for readers to follow, and offers clarity. All of these things can be affected by the formatting of the document, which is why it is vital to get this just right.
Press Release
A press release can prove invaluable when it comes to gaining exposure for a launch, event, new product, or other announcement. However, the press release formatting will play a huge part in the effectiveness of the document, as you need to format it so that attention is drawn to important points. In addition, it needs to adhere to industry standards when it comes to formatting if you want to get it published.
Sales Letter
The formatting of your sales letters can make a huge difference with regard to how successful these documents are. You should make sure that the format enables you to highlight key points and benefits relating to what you are offering, and also that it makes the content readable and easy to digest for readers.
Restaurant Menu
When it comes to restaurant menus for food and drinks, you need to format them in a way that makes it easy for your customers to follow the information. You should also format them in a way that allows you to draw attention to special deals and offers.
Mailing Envelope
You must also consider the design of envelopes in which you mail out important documents to others. Using designs that will appeal to your audience or designs that incorporate your corporate branding can boost the chances of the envelope being opened and the contents read.
These are some of the key documents where design and formatting are vital.