TikTok’s rapid development overwhelmed everyone, and few could have expected it. Companies first ignored TikTok, but in recent years, more and more have joined to expand and attract consumers.
When you join TikTok to make your company popular, you’ll discover that your marketing strategy must be distinct from other social media. This includes practically everything, from content to algorithm.
Videos without views have plagued many producers and companies on the internet. If you’re wondering “why my TikTok videos are not getting any views,” we’ll explain what causes them and how to acquire viewers.
My TikTok Has No Views — Why?
TikTok takes time to show your movie to other people, so don’t worry. TikTok displays uploaded videos on the For You page to a restricted audience to see how they react. TikTok will suggest it if you earn likes and comments.
The site usually displays the movie to other users within a day, however, many individuals had 0 views for days or weeks before it began rising. If your video still gets no views, consider what’s wrong. Common causes include:
- New User Account
- Poor posting schedule
- Content issues
- Problems with previous content
- Irrelevant Content.
New User Account
TikTok is used to promote new users’ first videos to introduce them. Not anymore. If you’re new to TikTok, don’t post right away. Since TikTok is trying to verify your account, this is happening. Before uploading a video, chat with other people. Visit the For You page and like and comment on other videos. Complete your bio and submit a profile photo.
Your first few videos should be high-quality and relevant to TikTok viewers. If your first videos aren’t engaging, subsequent material will suffer.
Poor Posting Time
If no one watches your TikTok videos, you won’t become viral. A common error new business accounts make is not considering the number of active users when sharing a video.
Do your video during specified hours, which change daily, to acquire views. According to Influencer Marketing Hub, these are the optimal TikTok posting hours for Eastern Standard Time.
Here is the information presented as a table:
Day | Time of Day (EST) |
---|---|
Monday | 6:00 a.m., 10:00 a.m., 10:00 p.m. |
Tuesday | 2:00 a.m., 4:00 a.m., 9:00 a.m. |
Wednesday | 7:00 a.m., 8:00 a.m., 11:00 p.m. |
Thursday | 9:00 a.m., 12:00 a.m., 7:00 p.m. |
Friday | 5:00 a.m., 1:00 p.m., 3:00 p.m. |
Saturday | 11:00 a.m., 7:00 p.m., 8:00 p.m. |
Sunday | 7:00 a.m., 8:00 a.m., 4:00 p.m. |
Content Issues
Make sure your video follows TikTok’s community guidelines before uploading. They’ll ban views of your video if:
- Is copied from someone else
- Betrays ethics
- Risky activities
- Nudity or violence
- It contains graphic material and depicts guns.
- Strong political message.
You’ll have to wait while TikTok checks your video for rules violations.
Shadowbanning is the major issue with these breaches. This is particularly true if you publish a bad video on a popular account. Shadowbanning blocks your new movies from reaching other users but doesn’t ban you.
Problems with Previous Content
Apart from rules, your past content may be poor. The algorithm considers prior video interaction, including:
- Number of views, likes, comments, and shares
- Rates of completion
- Re-watches.
Insufficient traffic will make TikTok consider you a bad content developer and not promote your videos. So make sure your films are high-quality, unique, and valuable.
Irrelevant Content
There are two sorts of irrelevant content errors:
- Not following TikTok trends
- Altering the niche
TikTok patterns matter to all accounts, not just companies. Always check the Discover tab for ideas and current content trends.
This lets you join a trend and appear on more For You feeds. TikTok’s algorithm won’t like brands uploading dancing challenges from two years ago.
Another technique to submit unrelated information is to suddenly change niches. If you own an electronics business that publishes tech advice and advertises its items, you may acquire a following. Randomly posting a cosmetics video or gym routine will not be recommended to your typical audience on TikTok. The first video may receive an immediate boost, but if you keep generating unrelated niche videos, your views will stay low.
No TikTok Views—How to Fix It
Since the system automatically proposes fresh material to viewers, all of your videos should get at least a few views unless they’re under review or your account is in poor standing.
Your video counts as a view if someone watches it for a second on For You. However, short viewing periods will reduce TikTok’s future content recommendations.
You should focus on the quality of the view rather than the view itself. After getting some views, check TikTok statistics to see how people react. You can help yourself by taking advantage of organic TikTok growth from High Social.
Concentrate on:
- Shares and comments
- Completion rate
- Re-watches
Shares and Comments
Make your video interactive. Ask a question or launch a giveaway competition to get people to leave a comment or share your video. A giveaway may also require viewers to follow your account, which can naturally increase video views.
Being outspoken or sarcastic in your videos is risky, but may attract more comments. Avoid being unpleasant, in terrible taste, or cringe.
Completion rate
Your video’s success depends on this. The completion rate shows how long users watch the video. If a consumer scrolls down after six seconds of a ten-second video, your completion rate is 60%. Consider video length to boost completion rates. Longer videos have lower completion rates. InVideo reports typical viewing times:
Video Length | Average Watch Time |
---|---|
15 seconds & below | 90%+ avg watch time |
15–29 seconds | 60–70% avg watch time |
30 seconds+ | 50–60% avg watch time |
Make a 3-minute film with a great idea — quality shouldn’t suffer. Stick to 15-second videos, particularly if your account is fresh.
Teasing a big revelation after a video is another approach to keep viewers engaged. TikTok transition videos are popular because of it.
Countless trends include the creative standing under a blanket or listening to music while waiting for the rhythm. Users stay to witness what happens when the song’s critical moment prompts a wardrobe change, special dance, or other event.
Re-Watches
Re-watches show TikTok that your videos are nice enough to watch again. This occurs when you finish above 100%. This tool is strong because:
- More than 200% completion rate is possible.
- TikTok counts each loop as a new view.
Re-watches are best achieved by editing your video into a complete loop. This involves properly aligning the video’s beginning and finale so it seems like it never stops.
Get More TikTok Views
If you struggle to remain on the For You page, you may enhance your efforts and develop your TikTok company while making money. Increase your low organic view count by:
- Advertising
- Influencer advertising
TikTok compensates top content producers because they drive app traffic. They help TikTok influencers generate money and spend more time making videos with their Creator Fund and influencer marketing.