Brittany305 million is the number of startups that appear every year worldwide. Unfortunately, the success rate among these varies from 10% to 20%. All because a journey from the initial business idea to a successful product customers will love is quite challenging. MVP development services are aimed to support your business throughout the entire journey. Whether it is to check your idea against the market, secure the investors, or launch your MVP.
In any case, opting for MVP (minimum viable product) is the most efficient way cost-wise and time-wise to get on with your business idea. In addition, this strategy ensures the least risk for the investment. After all, MVP is the simplest version being developed over a short period. So you don’t risk investing money into a full-fledged product that may take several years to build which may well miss the product-market fit.
In short, comprehensive MVP development services help you determine in 2-5 months how successful your product can be in the market with real users using the least amount of money.
From Idea to Launch – What MVP Development Services Does Your Startup Need?
When you research a quote on any development, it often says ‘depending on your budget’. MVP development is the most straightforward with it. It means whether you have a starting capital, have some investors already, or plan to get some investors on board. In each case, you will require a different MVP development service to start with.
- If you have a starting capital, you have done your marketing research, and you have designs of how your product should look, you can go straight for MVP development;
- If you have investors, they might need to see the detailed scope of works, proof that the idea will work, and some initial metrics and KPIs. For this, you might need pre-development services to think of a tech stack, do the required research, and a clickable prototype to show investors how the product will work.
- If you need to start by sourcing investors, in terms of MVP development services, you might opt for a package aimed at that. Many MVP development companies work with you to create mood boards, develop clickable prototypes, and gather analytics by launching a landing page first.
The other big decision when researching a quote is the ‘complexity’ of your idea. It is a matter of whether you are going for a single-platform app like a native app or a web app. Or do you seek more complex solutions like IoT MVP app development services or include ‘heavy’ business needs or user flow? If you need a regular custom MVP development, then you will select some standard service. In the case of complexity, you will need more people on the team, so a higher price tag.
Verify Idea and Source the Investors MVP Development Services
If you choose to work with the investors, you will need to provide the visuals of the product, financial data, and analytics. It means you will need to scope the target audience, the demand, the competition, etc. And of course, you will need to know how much you need for the development of the MVP with timelines. Any MVP software development company with experience in working with startups often offers some sort of package to get this.
One of the packages in comprehensive MVP development services targets exactly this. It provides early validation, product designs, and analytics for the investors. The package might be called something along the lines of ‘Sourcing investors’ or “Get the funding”.
- It starts with competitors’ research. It shows what you can do better to stand out and why your idea is worth investing in.
- Then, it must include a mood board. It includes a few conceptual versions of your product. For example, if you create an e-commerce startup, you have quite a few options. One concept might revolve around clean and sleek product-centered looks. Another one might be in the storytelling style. Having both options, you and your team and stakeholders can decide on which one to go with based on the competitors’ research and the company’s vision, target audience, and such.
- Having selected the mood board, the next stage is to get fleshed-out aesthetics and some UX elements. Based on the chosen mood board, your product will get a specific color scheme, typography, and interface elements. With a professional team, it will be done according to UX principles as well.
- After the design gets approved, it’s important to have not only something visual but also clickable. Especially, when demonstrating to the investors. So, at this stage, you’d want to have a clickable prototype developed. Even though it is only rudimentary functionality, your product comes alive for investors.
- Lastly, a landing page plays the role of a business card and presents the business’s marketing and communication aspects. It shows the business’s vision and its unique selling point. Also, it can evaluate initial demand and interest by having a ‘sign up’ functionality or even some pre-sales going.
Pre-MVP Development Services
If you already have investors or your startup involves a team and cofounders, you might want to explore pre-MVP development service as a part of comprehensive MVP development services. While the previous package is more presentational, pre-development services include much more detailed work on user experience (UX) and technical aspects of the development process.
Similar to the package described above, this one includes mood boards, UI works, a clickable prototype, and competitor analysis. Yet, the competitor analysis is often a part of the Investigation Phase. This phase includes also an analysis of the technical aspects and ways to outperform your competitors. During this phase, the team determines:
- which tech stack will be most beneficial;
- Details of which technology can be leveraged like modules and libraries;
- which architecture will benefit the product.
This package is often more technical. Whether your product is a sprint or a marathon, prep work is a path to success in any case. The more thought put into a project at the start, the smoother and leaner the process is afterward. 
Custom MVP Development Services
Finally, the stage of MVP product development itself. The custom MVP development process includes several key components:
- It targets the key features of your minimum viable product;
- Tracking your KPIs and gathering analytics;
- Adding monetization features as soon as possible.
Custom MVP development services are often carried out in sprints that can last a week or two. So that means that each week the team completes a deliverable which you can check and give your feedback on.
In addition, MVP development can be synced with your internal team for marketing and promotional activities. Especially, if you do any sort of pre-launch social media campaigns or things like that. For instance, some e-commerce startups choose to start out as invite-only clubs. The recent startup launched using an invite-only strategy is Neon Money Club, a fintech startup. It made headlines with its success in March 2024.
Complex Custom MVP Development Services
Every MVP development company does specifically custom development. However, sometimes you might need a more complex development service. For instance, it can be a multiplatform development or IoT development. By default, it will require a bigger team than a regular custom MVP app development.
Additionally, sometimes you need simple more sophisticated, and complex services. For example, in healthcare, there might be the need to synchronize scheduling, patient and doctor records, telemedicine, and all under strict HIPAA regulations that imply extra security layers throughout. In terms of specific business needs, your new app might be required to work with an ERP system or some custom API. Then, it’s the level of developer expertise that allows a company to work with such requests. And it is not a matter of a bigger team, but a matter of higher skilled developers.
That being said, generally, professional MVP development companies can implement a higher degree of complexity. And the difference between the regular custom MVP development and the more complex one is not usually that big in terms of cost and time.
Cost and Time of Comprehensive MVP Development Services
Comprehensive does not and should not mean expensive. Especially, if the company knows what it’s doing. And software development MVP services should be fast and cost-efficient. MVP development services for startups do not target fully-fledged products. They target a basic version that is quick to develop and is allowed to have imperfections. It targets usually a small portion of your target audience. The initial pre-development and development of MVP itself till launch is often less than a year. So, here are some average prices and timelines you can find for the services described above with a summary of the packages described. If you seek MVP development services in the USA, you should explore all options including offshore, nearshore, and onshore development.
| Types of services | Find Investor | Pre-development | Custom MVP Development | Complex Custom MVP Development |
|---|---|---|---|---|
| Use Case | If you need to secure external funding | If you need to have a detailed scope of works | MVP development for one platform | MVP development for more platforms or complex functionality |
| Services Included |
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| Estimated Price | $3,000-$6,000 | $6,000 – $15,000 | $14,000 – $35,000 | $18,000 – $60,000 |
| Average Time | 2-4 weeks | 4-8 weeks | 8-16 weeks | 10-20 weeks |
