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Already feeling the Christmas vibe?

Yes! The festive season is just around the corner.

But the 2020 holiday season will be like no other. The pandemic has battered everything—created economic headwinds, disrupted the supply chain, and altered consumer shopping patterns by imposing social distancing measures.

And with the pandemic in full throttle, you can be sure of one thing; most of the holiday shopping will be done online. In fact, according to Oberlo, mobile sales are projected to hit $2.9 trillion in 2020, which represents a 25% increase from 2019 sales.

That means a lot of eyes are going to be on your website in the coming weeks. But how do you prepare your website for the holiday season?

It all starts with your website’s homepage. After all, it’s the first page many people will see when they visit your website. Here are some handy Midwest web design ideas that will help prepare your website for the holiday.

1. Create a Holiday-Themed Homepage

Just like people dress according to the occasion, websites should also be revivified around the holiday theme. And since you may not have enough time or reason to change the entire website’s interface, you should focus more on the homepage.

In this case, use free festive fonts, color palette, images, and illustrations.

Have fun with your design for Cyber Monday, Christmas, and New Year. Your branding should always represent your brand’s values and personality. But if you want to get your customers into the Christmas spirit, you have to change your branding to give your website holiday cheer.

If you want your website redesigned with a complete holiday makeover, the team at FreshySites Chicago web design may be a good point of contact. Besides rebuilding your website, you’ll also want to set yourself up for success by improving your website’s organic search rankings.

2. Make Your Logo Festive

The goal of a logo is to represent your brand. But there is no harm in adding a little festivity.

Have you thought of putting a Santa hat on your logo? What about adding a snowflake? Don’t feel shy to add Christmas elements to your logo. The essence of adding an eye-catchy festive graphic is to show your customers you’re completely into the Christmas mood.

3. Add Festivity to CTA Buttons

Call-to-action (CTA) buttons are perhaps the most important elements in a website.

Decorating them with graphics that reverberate the festive vibe can communicate better during the holiday season. Replace the usual corporate style CTA with something more lively. For example, you could adorn it with a gift icon, snowflake, or even change the color to red.

4. Spruce Up Your Social Media Buttons

Give your social media icons a complete festive makeover.

While your audience will expect you to opt for a festive theme or change the background of your website, they will surely not see this one coming. You could go for social media icons that resemble Christmas ornaments or anything that will elicit a festive mood.

5. Write Holiday-Themed Copy

Not everything needs to be design-related to ignite the festive mood. Customize your regular ads and spruce them up with a Christmas vibe. Your copy should also have a holiday theme. You never know, it just might make a difference in sales.

Now that you have some cool holiday design ideas for your web design, why not go ahead and give it a try. Feel free to comment and share.