Reseller business is a term that refers to the selling of goods or services under one’s own brand name. It’s an industry where individuals can get into with hardly any start-up costs and immediately gain huge profits. The SEO reseller business is no different, except it uses digital marketing to generate revenue instead of selling tangible products as other resellers do.
White Label SEO Reseller is one of the most lucrative businesses you can get into, but it does require a little background knowledge. This guide will give just that, and equip you with what you need to know about White Label SEO reseller business in order to make an informed decision on whether or not this path would be right for you.
What does white label SEO reseller mean?
A white label SEO reseller is an individual who purchases services or products from another company, re-brands them with their own brand name, and sells them to customers. It’s a type of distribution relationship where the reseller purchases in bulk directly from the manufacturer/wholesaler who then re-sells the goods under his own brand.
White Label SEO Reseller allows entrepreneurs to create their own business without having to go through all the hassle of starting one themselves. This business requires little start-up capital, almost no technical knowledge, and is open 24 hours a day 7 days a week.
How to get started with white label SEO reseller business?
You can partner with an experienced SEO agency that offers you white label SEO services. Once you partner with them, you can start pitching SEO services to your existing or new clients. You can do this on your own or appoint some of your employees to deal with the services.
This is where you would present yourself as an SEO Company under your brand. You can also sell specific white label SEO products like link building, content marketing, etc., to your existing clients who are looking for such services. Since you are already an expert on these topics, it wouldn’t take long before you become known in your industry for offering high-quality white label SEO services that generate outstanding results.
It’s a convenient business model since you don’t have to spend time, effort, and money on the product development stage. Your SEO partner will handle all that for you. You can just focus your efforts on selling which gives you an edge over other resellers who are not active in sales.
Why is white label SEO reseller a lucrative business?
The rates are much higher than an average freelance job because of the low overhead cost and high demand for such services. You can expect margins of up to 90% without having to worry about ordering inventory or manufacturing products like some other types of companies would do.
You’re building new relationships and gaining new customers as well as making them happy with your services and support. The best part is, this relationship continues even after they’ve stopped paying you. This is because of the positive word-of-mouth marketing inherent in this business model, i.e., former clients become your future clients and bring their friends along with them at no extra cost to you or your company.
The services offered by white label SEO reseller companies are generally ancillary ones that complement existing businesses rather than competing with them for resources and market share. Since it’s a low overhead business, you are not required to produce products like other types of companies would do which allows you to make more per unit sold. White Label SEO Reseller offers low barriers to entry as well as few risks since most companies offer guarantees on their services.
SEO provider’s identity always remains hidden: You
can choose not to mention your company on the website, sales material, or invoices. No one will know that you are just a reseller of SEO services from another company.
You have complete control over how much money you want to make and what type of lifestyle you want to lead. You decide when and where to work as well as what hours suit your schedule. Having the ability to be flexible in terms of time worked means you don’t have to pay too high a price for an employee who might demand a specific monthly salary, benefits, and working hours.
By offering your clients high-quality SEO services, your business keeps generating more leads organically. The most important thing here is that your existing customers bring new customers automatically and you do not have to put in any extra effort. This business model works like a dream with very low risks involved and unlimited potential for growth.
Wrapping up!
White label SEO reseller is an amazing business model. It allows individuals and businesses to be successful in this particular area. It empowers businesses to deliver high-quality services that meet their clients’ needs. The benefits are many with low initial investment costs as well as no need for employees or inventory.