The purpose of the “Discover the Full Story” campaign, designed by Saatchi & Saatchi Russia, is to tell about the wonderful museum in collections that reflect the architectural heritage of a thousand-year history of Russia. This shows us that there is a different story behind the facade of each building. Our knowledge is just the […]
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Dashboard design is a tricky business. The challenge is to communicate the key numbers in a straightforward way, while allowing users to drill down into the specifics. It is about avoiding clutter, about catering for personalisation, and about the prioritisation of the right metrics. It’s difficult to get right, but I think many of these […]
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